For example, if a person first encounters another person in a situation where the latter is displaying anger and hostility, the former will form a negative first impression of them. Research also indicates that the perception of a person’s personality gives the most weight to the first trait observed. Asch termed this phenomenon of one dominant trait colouring all peripheral traits in a negative or positive light as the ‘ Halo Effect’. With the other traits of a person remaining unchanged, warmth or coldness of a person resulted in a generally positive or negative assessment of their personality respectively. For example, social psychologist Asch, through his experiments, showcased that the knowledge of whether a person has a warm or cold nature affects the perception of other traits as well. Researchers have shown that certain traits are considered central to a person’s personality. This article explores what factors determine this unified impression. Instead, all traits observed integrate into one unified impression of the entire person. Researchers have found that the impression of a person is not merely a collection of independent character traits. This study, and further research, have some important conclusions, which can help us better understand the processes behind the formation of first impressions. The very first study to grapple with this question was psychologist Solomon Asch’s classic article from 1946 – “Forming Impressions of Personality.” The centrality of first impressions in social consequences has propelled years of researchers and scholars to look into what factors determine the formation of a first impression. Also Read: The psychology of Pride and its Positive side
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